(Estonia)  Costantino Roselli: NTZNS is a virtual fashion house and a multi-brand e-Tail NFT store

A QUICK INTRODUCTION ABOUT WHAT YOUR COMPANY DOES/YOUR VALUES/MISSION.

 
NTZNS is a virtual fashion house and a multi-brand e-Tail NFT store. We stand on sustainability, diversity and inclusivity and our mission is to combine technology with art connecting designers and brands direct to their audience.

TELL US ABOUT YOURSELF?

I studied computer science, digital marketing, branding and communications. I worked 15 years in multinational corporates traveling and living abroad in many European countries.

In 2015 I stepped out of the corporate prison, I made my bestseller in leadership and I worked as a freelancer in marketing and branding. Soon fashion became my home meeting and collaborating with people in Milan Fashion Week, Balkan Fashion Week and many fashion brands.

In 2016 I co-founded my fashion branding company, Weird Authentic People and in 2018 the Business of Fashion Academy with Hellenic-American Union. In 2019 I co-founded NTZNS as one of the top 5 virtual fashion houses in that day.

As a Greek-Italian I always dreaming a connected world, borderless and free from traditions and physical limitations.

While technology can build this world art can lead us beyond our limitations. Can lead us to the point that we could acquire the write mindset that will allow us to build a sustainable futuristic world without boundaries and gravity.

IF YOU COULD GO BACK IN TIME A YEAR OR TWO, WHAT PIECE OF ADVICE WOULD YOU GIVE YOURSELF?

 
I would say to myself stop thinking if it’s good, perfect or waiting for permission; only do it! Just do it!!

WHAT PROBLEM DOES YOUR BUSINESS SOLVE?

We solve three problems:

The first is, the environmental and financial sustainability as we help designers and brands to enter in digital world which gain 97% environmental sustainability and they sell direct to their customers eliminating the costs of intermediaries, overproduction and supply chain.

The second is, interoperability as our software provide the ability to designers and brands to dress any kind of avatar in any metaverse space.

The third is the property rights of a metaverse user as they can reuse, resell and do what they want with their digital wardrobe building through NTZNS.

WHAT IS THE INSPIRATION BEHIND YOUR BUSINESS?

 
The need of evolution is our inspiration. We believe that what we live is just a stage of humanity. We believe that it’s time to move further and change level as human beings.

Technology is ready to give us whatever we want. It’s time to leave back the industrial way of living and to put in the center of our lives bigger values like sharing, carying, sustainability, growth, and no gravity.

Physical world is only one part of reality and is the one with most limitations. It’s time to allow ourselves fly and experience hidden power place of our minds with the help of technology.

WHAT IS YOUR MAGIC SAUCE?

Vision is our competitive advantage. We want to break the wheel and to build the future while our competitors focusing on the next product keep doing business as always.

We don’t want to use sustainability and diversity as buzzwords and as another marketing tool to sell hope to people. We want to eliminate the current fashion business model because is the only way to put an end to unsustainable way of doing business.

WHAT IS THE PLAN FOR THE NEXT 5 YEARS? WHAT DO YOU WANT TO ACHIEVE?

We would like to be a stage that connects designers, brands, influencers and audiences. A stage that everyone can design and deliver, ideas will be born and projects will be implemented.

Hudrends of communities that be connected on a huge virtual network with virtual worlds allow them doing fully digital business.

Physical world will be just a place that people will have time for live simple and enjoy.

WHAT IS THE BIGGEST CHALLENGE YOU’VE FACED SO FAR?

We can’t find the right investors yet. There are a loot of financial managers who wear the mask of an investor but in fact they have a list with check points to complete and they don’t care about where they invest. It’s difficult to find real investors.

HOW DO PEOPLE GET INVOLVED/BUY INTO YOUR VISION?

We want brands, designers and influencers to join us through our social media @ntznsworld in instagram and through our website https://ntzns.com.

Brands can be benefited by allowing us selling their products in to the metaverse (ZEPETO, Decentraland, etc) and designers too. We are working in many projects in digital fashion that people can be benefited in many ways.