(Estonia) Dariya Gert: A Marketplace for handcrafted artistic fine jewellery, that connects jewellers and buyers worldwide.

Craftbay is the Marketplace for handcrafted artistic fine jewellery, that connects jewellers and buyers worldwide.
We promote the idea that jewellery is the form of art.

Tell us about yourself?

Business event manager in the background, startupper since 2010, artist in the past, believer that jewellery is a form of art’

If you could go back in time a year or two, what piece of advice would you give yourself?

Believe, you do the right thing. No doubts!

What problem does your business solve?

Provides platform for jewellers independent online stores, that is allocated from general handmade market to sell and display handcrafted fine jewellery.

What is the inspiration behind your business?

We support the idea that jewellery is the form of art. The market volume of online handcrafted fine jewellery is impressive. Online segment of handmade jewelry sales is growing 20% per year.

What is your magic sauce?

We worldwide connect jeweller lovers directly with private jewellers, providing individual online selling space and common showcase. Adding features of reservation and auction. Besides that, we are gradually earning trust of jewellers, developing Craftbay jewellers communities and trusted recognisable brand. Our startup exists 5 years and this is important for conservative and quite inert jewellers society.

What is the plan for the next 5 years? What do you want to achieve?

First of all, we aim to make fastest and most convenient registration!
Active safe marketplace sales with auction option, trusted brand, accepted platform for jewellers worldwide. Company representatives in Italy and USA. To reach that, we plan to make 1-2 funding rounds, hire developers and support team 2-3. Develop educational and supplier’s blocks within the platform. We aim to find partners in shipping and delivery, that will suit out jewellers and buyers.

What is the biggest challenge you’ve faced so far?

Two pandemic years and over the year of war made us slow down in the development of the project, rethink the strategy and funding activities, turn to bootstrapping and replace one of the target markets. Overall the Craftbay have survived and is growing with revenue.

How do people get involved/buy into your vision?       

We welcome private jewellers worldwide and jeweller lovers to join our FB private group: Craftbay: Handmade Jewelry Marketplace
Instagram @craftbaymp.
The groups and new members are strictly pre-moderated as we provide quality content.
Join jewelry marketplace and have some patience to register. It is constantly improving and developing platform

Written by Fredd

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